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In-depth information about ecommerce regulations, new technologies, and services for online commerce. Ecommerce SEO tutorials and guides about how to build your brand and promote your online business.
These articles are available only in Italian: click here to read them in the original language.
AI ACT: Are we all safer? Will AIs no longer exterminate us?
On June 14, 2023, the first piece of legislation to regulate the use of artificial intelligence was approved by the European Parliament. The question arises whether this measure really increases our security and what is the real danger posed by AIs. These questions deserve careful analysis.
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The importance of the right font
In an age dominated by digital, choosing the font for your website may seem like a minor detail. However, this decision can have a significant impact on the success of your site. A font can affect not only the aesthetic appearance of your site, but also your bounce rate and conversion rates.
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Why and How to Sell on Online Marketplaces: A Guide for Italian B2C Companies
In today's digital landscape, it has been observed that selling B2C products through online marketplaces has become a crucial strategy for many companies. This approach is considered by both those who already have an established online presence, and those who are taking their first steps in the world of e-commerce.
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How to promote your ecommerce in the age of AI?
Before we delve into the areas in which artificial intelligence will be increasingly instrumental in promoting and managing an ecommerce, as well as any business or service activity, let's look in detail at how an ecommerce business is promoted today.
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PrestaShop 8: small new features, but big changes
PrestaShop version 8.0.0 was released on October 26, 2022. Seven months after its release, the time has come to review this version and the new features it introduces, as I had already anticipated with the release of the beta version in August 2022. Basically, the current 8.0.4 version is, in my opinion, stable and ready for websites in production, the majority of the modules have finally been updated also to PHP 8.0 allowing us to abandon the previous version 7.4 for which support ceased on November 22nd 2022, and therefore potentially a security risk.
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Temporary email what it is for and how to use it
A temporary email is an increasingly useful and popular tool for various purposes. In this article we will see what they are used for and what benefits they offer, and how it is possible for those on the other side to limit their abuse. In fact, although very useful they are a pest for those who offer free online services in full respect of the user.
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Omnibus Directive new rules for discounts and reviews
In February 2023, the Council of Ministers approved the implementation decree of directive 2019/2161, called the Omnibus Directive , which introduces important innovations regarding the protection of consumers with regard to unfair commercial practices, in particular in reviews and promotional offers.
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ig stories how to use them to grow on Instagram?
Ig Stories were introduced in August 2016 and have since become one of the most popular features of Instagram. We can define them as a collection of photographic and video content that stimulate engagement with users. The Ig Stories view is extremely fast: the contents, in fact, appear on the screen for only a few seconds and disappear completely after 24 hours .
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GPT chat and the use of AI at the service of ecommerce
Chat GPT (Generative Pretrained Transformer) is a natural language processing tool also integrated with Bing (Microsoft's search engine), which uses very sophisticated learning algorithms to generate responses within a chat conversation. similar to those of a human being.
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The ATECO code how to choose the most suitable one
When you want to open a new economic activity, you need to open a VAT number and communicate your ATECO code, which identifies the type of sector in which you operate. The ATECO code is used to identify the activity carried out and is mainly used for tax and social security purposes.
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Let's discover the Mepa electronic market of the PA
Mepa is the electronic market of the PA (Public Administration), managed by Consip, it is a platform that brings together the demand of the PA with the offer of companies. Through the digital tool, PAs can purchase goods and services offered by authorized suppliers for amounts up to €207,000 (EU threshold). Through the platform, both the PA and businesses digitize processes, thus reducing tender issues and also commercial costs.
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Kelkoo the European price comparison site
Kelkoo is a price comparator that operates in several European countries including Italy, an excellent channel to promote your products. On Kelkoo it is possible to find a wide range of products offered by many ecommerces at the best market price .
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