[Modulo PrestaShop] Free GA4 Integration

[Modulo PrestaShop] Free GA4 Integration

2 Reviews


Basic module for integrating the Google Analytics 4 tracking tag. The new property, which offers several advantages over Universal Analytics and will replace it in July 2023.

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Available in:
Version: 1.0.0 (13/05/2022)


From 1 July 2023 the UA (Universal Analytics) property will no longer process the data, so it is necessary to switch to GA4 to monitor visits to your ecommerce, so we have developed this free module that integrates all the basic functions of GTAG.

The advantages of GA4 over UA:

  1. More intelligence, GA4 uses machine learning and is able to follow the customer journey across multiple devices.
  2. It allows you to seamlessly integrate with Google's advertising platforms and maximize your marketing ROI
  3. The property is focused on respecting privacy

More information here: https://support.google.com/analytics/answer/10089681?hl=en

Product Details

Prestashop v. 1.6.X - v. 1.7.X

Reviews (2)

Perfect. Grazie.

Ho installato il modulo e funziona perfettamente ma non registra le conversioni. qualche soluzione per farlo funzionare?

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