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Ecommerce: how to prepare for Cyber Monday and Black Friday?
Black Friday is perhaps one of the most anticipated events of the year: the week when it is possible to buy products and clothing items with sensational discounts, ranging from 30 to 70%.
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New guidelines on Cookies from the Privacy Authority
On July 10, 2021, the Privacy Authority published new Guidelines regarding the use of cookies. How are e-commerce and websites required to comply with the rules imposed by the so-called cookie law? And what are the most useful tips for those managing a site?
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What is a favicon and how to create one for your website
The attention to detail is essential for companies and individuals who have a website or an online page. The relationship between the graphic quality of one's website and the ability to attract users is extremely evident when considering the settings provided by the most important browsers.
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Programs to edit product photos online for your ecommerce
In the midst of the digital era that features content of all kinds: texts, videos, and images of any type. Speaking especially of images, how much does an image really matter for a website or for a social media profile whose intent is to attract users? A lot. And for an ecommerce even more.
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What is the WebP format and why use it with PrestaShop?
When talking about websites, it directly refers to SEO strategies, which manage to highlight all the flaws that these may contain and that complicate their overall optimization. Among the first irregularities that SEO tools identify, there are certainly images, their format, and their weight.
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Cash on delivery purchases: can it cost the customer more?
This guide will analyze the main aspects of this purchasing tool, any costs applied to the final price of goods, and the reasons underlying these policies. Ultimately, it is necessary to highlight how a recent sanction applied by the Antitrust against some major airlines imposed heavy penalties for applying additional costs for payment methods other than credit cards.
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Performing Backup with Plesk Panel
The backup of PrestaShop via Plesk is a simple and secure operation that can be performed independently even on remote resources: FTP, DropBox, or Google Drive. Performing a backup on remote devices protects not only against hardware failure of the server but also from potential incidents within the Web Farm, such as a fire like the one that occurred at OVH in 2021.
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The overcoming of the password as a challenge for the future
Among the most exciting future challenges that the IT sector will face, a special mention certainly goes to the overcoming of passwords and captchas. Just think that recently, a well-established IT multinational like Microsoft has tried with Windows 11 to bypass the use of passwords to allow users to authenticate.
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Ecommerce migration Frigolab
Tecnoacquisti® has completed the migration from Prestashop 1.6 to Prestashop 1.7.7.x of the multistore ecommerce Frigolab. Frigolab.it is an ecommerce that deals with the sale of refrigerators intended for individuals and businesses. The company relies on the collaboration of experienced sellers and specialized technicians. Frigolab has one of the largest and most stocked warehouses in Europe.
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Creation of new website Pegasoroma
Tecnoacquisti® has created the new website Pegasoroma.it for the company Pegaso sas. The corporate website was built in WordPress with the Elementor drag&drop front-end page builder, which allows for simple and intuitive management of the front-end, with the installation of the main plugins including: Yoast SEO basic SEO functions such as SiteMap, GA Google Analytics, WP Mail SMTP, and Redirection, with particular attention to performance optimization in terms of Mobile and Web Vitals, Autoptimize installation, and memcached configuration via drop-in advanced-cache
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Creation of a new website for Terme Sabine with bookings
Tecnoacquisti® has created the new website termesabine.it for the thermal structure Terme Sabine in Cretone. It was necessary to implement a booking system in light of the directives for the Covid-19 emergency, and for this, Woocommerce booking was chosen, installed on Word Press with the Elementor drag&drop front-end page builder that allows for simple and intuitive management of the front-end, with particular attention to optimizations from a mobile and Web Vital perspective.
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Ecommerce Migration Evvvai.com
Tecnoacquisti® has completed the migration of the ecommerce Evvvai.com from Prastashop 1.6 to Prestashop 1.7.6.x. Evvvai.com is a wonderful entrepreneurial reality in the e-commerce sector in Italy. The online store, owned by the company Trev S.r.l., located in San Salvo, in the province of Chieti, has now become a reference point for the distribution and sale of products in the agricultural sector and gardening field.
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Online shopping advantages and disadvantages of discount coupons
In 2020, online commerce in Italy had a turnover of over 58.6 billion euros, a figure that tends to increase over the years, as users have understood how purchasing a good online has advantages in terms of time and sometimes even in terms of savings. Compared to the previous year, e-commerce saw an increase of as much as six percentage points.
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Ecommerce Migration SoleeSale.com
Tecnoacquisti managed the Migration from Prestashop 1.6 to Prestashop 1.7 for Sole e Sale. Sole e Sale is a highly appreciated and well-known e-commerce site, identifying a valid online platform where very nutritious and beneficial foods are offered every day. The site focuses on the reliability of the products and on meeting the needs and desires of customers who wish to follow a proper diet.
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VAT ecommerce: the new rules from July 1, 2021
In an increasingly digitized world thanks to the internet, orders on a digital platform like an e-commerce can come from anywhere in the European Community and the world, thus generating the need to establish a series of rules regarding the taxes that must be paid at the end of VAT.
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Google Analytics 4 (GA4) with PrestaShop
Google has introduced a new property: GA4 (MEASUREMENT ID e.g. G-M5HXXXXXXX), this property was created out of the need to use Analytics on both WEB, on an APP, or on both. Unfortunately, currently it is not possible to integrate it into PrestaShop through the ps_googleanalytics (Google Analytics) module and one must resort to Google Tag Manager with third-party modules. If we use PrestaShop Metrics, this becomes a problem.
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Ecommerce Migration Publishing House Espera
Edizioni Espera is a publishing house attentive to the needs of every author. It has its roots in the early 2000s within the Archaeological Bookstore of Rome. The founders were archaeologists, so the majority of publications were of an archaeological nature. In 2016, it was taken over by an all-female team that created a new graphic design, but it has maintained an editorial line related to archaeology and ancient history.
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Selling online: differences between selling to consumers and to professionals
When deciding to sell online, it is important to understand whether the target audience consists of consumers or professionals. Not only are the sales techniques different, but so are the legal terms that regulate this activity. How can one determine if their end customer belongs to one type or another? Here is what you need to know about the subject.
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Brexit, what changes for Italian e-commerce that sells in the UK?
There are many Italian ecommerce owners selling in the UK wondering what has changed for their business with Brexit. As of January 31, 2020, the United Kingdom officially ceased to be part of the European Union, with inevitable consequences for the entire market. In this article, we will try to resolve all doubts on the matter.
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Migration from Woocommerce to Prestashop of Delta-Shop.it
The Delta-shop e-commerce has migrated from Woocommerce to Prestashop 1.7. What does this mean? Well, thanks to this migration, the site now enjoys a different interface, capable of making anyone feel at ease. In addition to this, the site offers numerous advantages to its visitors. But in detail, what are the benefits of this online portal? Here’s everything you need to know about it.
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