B2B project of giwagiochi.it created by Tecnoacquisti.com with PrestaShop 8.2

The realization of the new website giwagiochi.it represents one of the most significant projects signed by Tecnoacquisti, a web agency specializing in the development of e-commerce on the PrestaShop platform. With this work, we accompanied Giwa Giochi on a path of digital transformation, bringing online a large and complex catalog, with a structure designed for the B2B market and a diverse clientele, ranging from public institutions to private companies.

The result is a modern, highly functional portal optimized for high performance, ease of navigation and immediate tools for requesting quotes and technical assistance.

The goal of the project

Giwa Giochi 's need was clear: to equip itself with a digital platform capable of enhancing its offerings, consisting of flooring, outdoor games, street furniture and safety solutions in public and private settings. The company, already strongly rooted in the sector, needed a site that would not only be a showcase of its products, but above all a working tool to consolidate and expand business relationships with schools, public agencies, construction companies, sports centers and hospitality facilities.

The project thus had three basic objectives:

  1. Make the entire product catalog accessible in a clear, intuitive and well-organized manner.

  2. Facilitate B2B communication, with a quick system for requesting quotes and contacting technical specialists.

  3. Strengthen corporate image online, with a professional, secure and scalable site, ready to grow along with the business.

The design: functionality and usability at the center

One of the key aspects of the project was the creation of a clean, modern and intuitive design. The site was designed to highlight products without weighing down navigation, ensuring:

  • Clear, hierarchical menus that guide the user through the different product categories.

  • Detailed product sheets, with technical descriptions, images and useful information for professionals and government agencies.

  • Responsive design, optimized for browsing from desktops, tablets and smartphones.

  • Improved accessibility, in line with the latest European directives on digital inclusion.

Website: www.giwagiochi.it

Giwa Games Home Page

The user experience has been taken care of down to the smallest detail, with an approach geared toward minimizing information search time.

PrestaShop 8.2: the winning choice

To meet these needs, Tecnoacquisti chose the PrestaShop 8.2 platform, the latest version of one of the most reliable and popular CMSs for e-commerce. PrestaShop proved to be the ideal solution for a B2B e-commerce such as that of Giwa Games, thanks to:

  • Advanced catalog management: the ability to divide products into clear and navigable categories, such as flooring, street furniture or outdoor games.

  • Scalability: the site can grow over time, integrating new features or expanding the catalog without compromising performance.

  • SEO friendly: PrestaShop is designed for search engine ranking, an essential element for increasing online visibility.

  • B2B flexibility: ability to manage customized quotes, custom orders and direct contact with professional customers.

The infrastructure developed by Tecnoacquisti also ensures security, reliability and ease of management for the client, who can monitor and update content independently.

Design: functionality and usability at the core

One of the key aspects of the project was the creation of a clean, modern and intuitive design. The site was designed to highlight products without burdening navigation, ensuring:

  • Clear, hierarchical menus that guide the user through the different product categories.

  • Detailed product sheets, with technical descriptions, images and useful information for professionals and government agencies.

  • Responsive design, optimized for browsing from desktops, tablets and smartphones.

  • Improved accessibility, in line with the latest European directives on digital inclusion.

User experience has been taken care of down to the smallest detail, with an approach geared toward minimizing information search time.

Product categories

The catalog of giwagiochi.it is large and diverse. Tecnoacquisti has organized the structure in a logical and linear way, so as to meet the needs of customers from different sectors.

1. Flooring

A complete range from non-trauma flooring for play areas to sports flooring for gyms and fitness centers, to flooring for garages, warehouses and stables. These are solutions designed to ensure safety, strength and durability.

2. Safety for schools and kindergartens

This section is dedicated to fire retardant barriers, radiator covers, wall protectors, and non-trauma flooring for play areas. Products designed to protect young children in educational environments.

3. Furniture for gardens and urban spaces

From wood and metal benches to litter bins, from bike racks to fences, and life path solutions. A set of products that combine functionality, aesthetics and durability for public and private areas.

4. Outdoor games

One of the most representative categories: swings, slides, playhouses, spring-loaded games, inclusive and multi-activity structures designed for children's fun in total safety.

This organization allows customers to quickly identify the most suitable solution for their project, with the possibility of requesting a quote immediately.

The graphic design was taken care of by our partners in the figure of Ludovica, an expert in design and visual communication from GraphicRaccoon Branding & Communication, who together with Tecnoacquisti developed a web design designed to enhance the products and facilitate navigation, creating an intuitive and appealing digital environment that reflects the quality and distinctive style of Giwa Giochi.

Target audience and target sectors

The giwagiochi.it website is designed to target an extremely wide and varied B2B audience. Key target audiences include:

  • Schools and kindergartens, public and private.

  • Municipalities and public administrations, responsible for parks, playgrounds and street furniture.

  • Sports centers and gyms, in need of technical flooring.

  • Construction companies and contractors, engaged in public and private works.

  • Hotels, resorts and campgrounds, investing in play areas and recreational spaces.

  • Amateur sports associations.

  • Green maintenance and street furniture companies.

  • Social cooperatives and recreation centers.

  • Religious bodies and parishes with outdoor spaces.

  • Amusement parks and managers of recreational areas.

With this setup, the site becomes a reference point for all operators looking for safe, certified and quality solutions.

B2B functionality and technical support

In addition to catalog consultation, the site offers specific tools for the B2B market:

  • Online quote request: each product is linked to a quick and intuitive system to obtain a personalized offer.

  • Technical support: customers can count on specialized personnel ready to provide advice and assistance.

  • Comprehensive fact sheets: with technical data and materials useful for professional evaluation.

These tools transform the site from a simple showcase to an operational tool for companies and organizations.

Added value for the client

Through this project, Giwa Games achieved:

  • Increased online visibility thanks to an SEO friendly platform.

  • A direct channel of communication with its professional clients.

  • A solid and professional digital image, in line with the quality of the products offered.

  • Faster and more organized business processes, with an efficient quotation system.

12 Months of PrestaShop Hosting 50GB SSD NVMe
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12 Months of PrestaShop Hosting 50GB SSD NVMe

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12 months of optimized Plesk Hosting on Arte e Informatica servers and up to 2 hours of PrestaShop technical assistance per month. The main difference with other solutions also lies in the PrestaShop assistance , while other solutions only care that the server responds correctly and is reachable, our solutions include the resolution of problems related to...
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Art Iubenda Privacy and Cookie Policy GDPR [RGPD 2016/679]

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The configuration of the module is very simple: just enter the API ID and Site ID provided by Iubenda (You can get a 10% discount) to immediately integrate all the service's functions. It will thus be possible to integrate the privacy policy, the cookie policy, and the cookies law banner if necessary, in a simple and intuitive way.

Tecnoacquisti: partner for professional e-commerce

The case of giwagiochi.it demonstrates Tecnoacquisti 's ability to implement complex and highly customized projects designed for B2B and tailored to specific sectors. Our expertise in PrestaShop allows us to accompany companies at all stages of the process:

  • Analysis and initial consulting.

  • Platform development and customization.

  • SEO and usability optimization.

  • Staff training and ongoing support.

With an approach based on strategy, technology and design, we create sites that not only meet the client's immediate needs, but also become tools for growth in the long run.

The giwagiochi.it project is a concrete example of how a well-designed site can turn into a real digital hub for B2B business. Thanks to PrestaShop 8.2 and the know-how of Tecnoacquisti, Giwa Giochi now has a scalable, professional and future-oriented platform.

A site that not only showcases products, but also creates connections, opportunities and value for everyone in the industry.

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